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SWOT — Brainstorming Exercises

As you create your strategic plan, you may find it useful to brainstorm— creatively produce ideas without pausing.

SWOT analysis is a brainstorming tool that helps your organization identify factors.

SWOT is an acronym for Strengths, Weaknesses, Opportunities, Threats.

 Strengths  Internal factors or conditions
 Weaknesses
 Opportunities  External factors or conditions
 Threats

» Internal factors or conditions include such things as programs, board, staff, office procedures
» External factors include such areas as politics, economics, legal issues, social trends, technology, outside competitors


Planning
» Business Planning
» Strategic Planning
» Strategic Planning Defined
» Brainstorming Exercises
» Prioritizing the Action Plan
» Successful vs. Unsuccessful Planning
» Phases of Development
Downloads
Action Plan Prioritization Chart [.doc] [.pdf]
Marketing / Business Plan Framework [.pdf]
Planning Template [.doc] [.pdf]
Plan / Goal Form [.pdf]
Mission / Vision Example Download [.pdf]
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